Fan3, a new web3 platform designed for fans, is transforming the way people connect with their favorite artists by eliminating bots, scalpers, and middlemen, creating a more personal, direct, and rewarding fan experience. Built on Avalanche, this innovative platform puts the focus back on fans.
The entertainment industry is undergoing a quiet shift. Instead of allowing ticketing companies and data brokers to take control, Fan3 is changing the game by providing fans with a direct, digital-first experience. Now live on Avalanche, Fan3 is at the forefront of this transformation.
By blending real-life events with digital perks, Fan3 enables fans to own a piece of the experience. Whether it’s securing verified tickets or unlocking special rewards after a show, everything is designed to foster deeper connections between fans and artists.
Ticketing That Works
At the core of Fan3’s platform is a digital pass that resides in your phone’s wallet. Easy to claim and use, this pass grants fans early access to pre-sales through Ticketmaster, AXS, and more. It also helps block bots and scalpers by verifying real fans, ensuring that tickets remain with those who truly care.
Fan3 addresses the frustrations commonly seen in ticketing—hidden fees, instant sellouts, and chaos surrounding high-demand events, such as the Taylor Swift ticketing debacle. With Fan3, artists regain control, and fans get a fair opportunity to purchase tickets without the usual stress.
Additionally, Fan3 offers NFC wristbands for live shows. By tapping your phone at the venue, you can check in, unlock exclusive perks, and receive digital rewards that confirm your attendance. Together with wallet passes, this creates a smooth connection between live events and long-term fan loyalty.
Culture Comes First: Pitbull’s Bald E’s Pass
To kick off its launch on Avalanche, Fan3 introduced the Bald E’s Pass in collaboration with Pitbull. This pass transcends a mere digital collectible—it serves as a gateway to a new kind of fan experience.
With the Bald E’s Pass, Pitbull’s fans gain access to exclusive content, merchandise, and behind-the-scenes moments. They also receive invites to private events and digital drops that bring them closer to the action.
This encapsulates Fan3’s mission: to make entertainment more interactive, inclusive, and rewarding.
Beyond the Concert
Fan3 transforms every moment—before, during, and after a show—into an opportunity for connection. Whether it’s tapping your wristband at the merchandise stand, receiving a surprise drop, or getting a bonus notification weeks later, Fan3 keeps fans engaged. Artists can maintain a connection with their biggest supporters, making fans feel truly recognized.
The idea for Fan3 was conceived by founders Steve Finan, Paul Rose, and Ross Taylor, who witnessed firsthand the need for change while managing artists with millions of followers during the pandemic. After selling over 300,000 livestream tickets directly to fans, they realized a better way forward was necessary. Along with award-winning CTO Richard Rauser, they created Fan3 to bridge the gap between fans and the often exclusionary systems.